Jan 20, 2021
Is your branding consistent across all channels? In today’s interview, Shaheen Samavati sits down with Abigail Cruz from The Hut Group to chat about the power of developing your social media narrative and why jumping on bandwagons and lacking consistency can cost your brand credibility. Tune in as Abigail chats about the power of creating a strong brand narrative, her advice when it comes to standing out in a saturated market, plus what it was like switching jobs in the middle of 2020.