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The Content Mix Podcast

Nov 30, 2020

When Mick Smyth’s band broke up eight years ago, he knew it was time to reinvent himself. He went back to school to study business with a specialization in creative industries, and started his career in marketing in his 30s. It didn’t take long for his employers to recognize his leadership potential, and today he’s senior marketing and communications manager for the EMEA region at global brand strategy, design and experience firm Siegel+Gale. Shaheen Samavati interviews Mick in today’s podcast episode, touching on his unconventional journey and how his experience as a songwriter has influenced his approach to storytelling and helped him throughout his marketing career.