Jun 24, 2021
If you want to get closer to your audience, then you need to regionalize your content.
And working with local influencers is one of the most effective ways to do so, according to Amsterdam-based Livia Gonçalves, who has been working in international marketing, with a focus on fashion, for over a decade in her native Brazil and in Europe.
Livia was PR & Communications Manager at Crocs EMEA before landing her current role as Global Marketing Manager at Scotch & Soda.
Tune in to today’s interview as Livia chats with Kyler Canastra about the best ways to lead teams, build buzz around your brand, collaborate with people across disciplines, and reach regional audiences.